High economic inequality is linked to greater moralization

Kirkland, Kelly
Lange, Paul A. M. van
Gorenz, Drew
Blake, Khandis
Amiot, Catherine E.
Ausmees, Liisi
Baguma, Peter
Barry, Oumar
Becker, Maja
Bilewicz, Michal
Boonyasiriwat, Watcharaporn
Booth, Robert W.
Castelain, Thomas
Costantini, Giulio
Dimdins, Girts
Espinosa, Agustín
Finchilescu, Gillian
Fischer, Ronald
Friese, Malte
Gómez Jiménez, Ángel
González, Roberto
Goto, Nobuhiko
Halama, Peter
Hurtado-Parrado, Camilo
Ilustrisimo, Ruby
Jiga-Boy, Gabriela M.
Kuppens, Peter
Loughnan, Steve
Mastor, Khairul A.
McLatchie, Neil
Novak, Lindsay M.
Onyekachi, Blessing N.
Rizwan, Muhammad
Schaller, Mark
Serafimovska, Eleonora
Suh, Eunkook M.
Swann, William B.
Tong, Eddie M.W.
Torres, Ana
Turner, Rhiannon N.
Vauclair, Christin Melanie
Vinogradov, Alexander
Wang, Zhechen
Yeung, Victoria Wai Lan
Bastian, Brock
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Throughout the 21st century, economic inequality is predicted to increase as we face new challenges, from changes in the technological landscape to the growing climate crisis. It is crucial we understand how these changes in inequality may affect how people think and behave. We propose that economic inequality threatens the social fabric of society, in turn increasing moralization—that is, the greater tendency to employ or emphasize morality in everyday life—as an attempt to restore order and control. Using longitudinal data from X, formerly known as Twitter, our first study demonstrates that high economic inequality is associated with greater use of moral language online (e.g. the use of words such as “disgust”, “hurt”, and “respect’). Study 2 then examined data from 41 regions around the world, generally showing that higher inequality has a small association with harsher moral judgments of people's everyday actions. Together these findings demonstrate that economic inequality is linked to the tendency to see the world through a moral lens ​
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