Competitiveness and performance measurements for outdoor hospitality park businesses: focusing on resource and capability strategies
Text Complet
Compartir
This doctoral thesis studies competitiveness and performance as complementary but distinct elements in strategic management. From the point of view of the literature review in hospitality management, this research shows that camping businesses have been poorly analyzed. Thus, the challenge of this research is to remove this lack of investigation by a set of three complementary academic contributions in order to shed light on the particularities of the camping businesses, otherwise known as the outdoor hospitality sector. In this perspective, this research proposes strategic analysis models adapted to the particularities of the sector.
From a contextual point of view, this research focuses on a growing phenomenon, the hyper-competition in the camping sector. Academic research has revealed the race to the lodging amenities and recreational facilities of a large number of camping businesses. This intensive mutation refers to the transformation of a nature-based camping business into an outdoor hospitality business. This research is innovative since hospitality management research has never made a distinction between the terminologies of camping and outdoor hospitality businesses. In this context, studying the boundaries between what constitutes a camping park and an outdoor hospitality park is an important issue in order to better distinguish the economic behavior of these businesses. Thus, this research explores how independent and municipal camping organizations are involved in a resource-intensive strategy (lodging and recreational resources) and how they develop their economic activities. In doing so, the field of research concerns independent and municipal camping businesses and the focus of the research is on competitiveness and performance measurements
ADVERTIMENT. Tots els drets reservats. L'accés als continguts d'aquesta tesi doctoral i la seva utilització ha de respectar els drets de la persona autora. Pot ser utilitzada per a consulta o estudi personal, així com en activitats o materials d'investigació i docència en els termes establerts a l'art. 32 del Text Refós de la Llei de Propietat Intel·lectual (RDL 1/1996). Per altres utilitzacions es requereix l'autorització prèvia i expressa de la persona autora. En qualsevol cas, en la utilització dels seus continguts caldrà indicar de forma clara el nom i cognoms de la persona autora i el títol de la tesi doctoral. No s'autoritza la seva reproducció o altres formes d'explotació efectuades amb finalitats de lucre ni la seva comunicació pública des d'un lloc aliè al servei TDX. Tampoc s'autoritza la presentació del seu contingut en una finestra o marc aliè a TDX (framing). Aquesta reserva de drets afecta tant als continguts de la tesi com als seus resums i índexs.