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Bernardo Vilamitjana, Mercè
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Marimon Viadiu, Frederic
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Bernardo Vilamitjana, Mercè
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Alonso-Almeida, María Del Mar
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Llach Pagès, Josep
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Customer loyalty
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Fidelitat a una marca
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2015
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Is It Possible to Retain Customer Loyalty When a Service Has Failed?
2015
Article
Marimon Viadiu, Frederic
Alonso-Almeida, María Del Mar
Bernardo Vilamitjana, Mercè
Llach Pagès, Josep
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