Dades de recerca http://hdl.handle.net/10256/11017 Sun, 01 Jun 2025 13:58:54 GMT 2025-06-01T13:58:54Z Four Thesaurus Brand Personality Dictionaries http://hdl.handle.net/10256/21254 Four Thesaurus Brand Personality Dictionaries Hassan, Mohamed Abdalla Elsayed; Zerva, Konstantina; Aulet Serrallonga, Sílvia This study presents a new BP dictionary that aiding in including most of the items that may be of prominent relevancy to various studies and still within the five personality categories of Aaker’s (1997) five dimensions, namely the 'Four Thesaurus Dictionaries'. This study established a new dictionary parallel and similar to Pitt’s dictionary by the use of four online dictionaries: 'Power Thesaurus' (www.powerthesaurus.org), 'OneLook Thesaurus' (www.onelook.com/thesaurus), 'Thesaurus Dictionary' (www.thesaurus.com), and 'Merriam Webster' (www.merriam-webster.com). The main idea here is that each dictionary may include more unique words, so using four sources aids in expanding the number of synonyms. The four online dictionaries were selected due to the fact that they arranged the synonyms of specific keywords based on their level of similarity, thus they are prominent in providing similarity rankings for the target keywords. This four-dictionary ranking of keywords was beneficial when extracting synonyms for Aaker’s items as each synonym is colour coded according to where is ranked in relation to a specific keyword. By colour-coding the keyword, it can then be placed in Aaker’s five dimensions according to its relevance. These dictionaries were coloured to show that the closer the similarity to one of the 42 traits in Aaker, the darker the colour. The colour code technique way is inspired by the way Thesaurus and OneLook dictionaries prioritize the degree of similarity between synonyms. An example can be found in the following URLs accessed on 25 May 2021: www.thesaurus.com/browse/unique; www.onelook.com/thesaurus/?s=unique. therefore, this technique aided in constructing four dictionaries (hereafter: 4-Thesaurus BP dictionaries), and their entire set of adjectives was classified according to the degree of relevance to one of the 42 traits within the five personality categories. Furthermore, From psychology studies, 18,337 non-redundant personality items were collected from Goldberg (1982), Saucier (1997), Norman (1963), and Allport and Odbert (1936) hereafter called psychology dictionaries. Allport and Odbert (1936) are the first to hypothesise that personality inhabits natural language terms, and their dictionary figures prominently in the development of the Big Five (Caprara, Barbaranelli, and Guido 2001). Therefore, The use of these psychology dictionaries aids in filter the Four Thesaurus dictionaries and keeping items that were agreed with psychology studies, which means that they were checked previously for their validation. To notify, in addition to the three psychology studies’ items used first by Fischer et al. (2020), this study also used 2,800 items from Norman (1967), who refined and structured the Allport traits. This technique enables this study to provide the Updated Thesaurus Dictionaries Dades primàries associades a l'article publicat: Hassan, Mohamed Abdalla Elsayed; Zerva, Konstantina; Aulet Serrallonga, Sílvia. Brand Personality Traits of World Heritage Sites: Text Mining Approach. Sustainability, 2021, vol. 13, núm. 11, p. 6142. Disponible a https://doi.org/10.3390/su13116142, http://hdl.handle.net/10256/19605; The five-dimensional brand personality (BP) measure of Aaker (1997) has been perceived by academics as a significant tool for measuring brand intangible meanings. Pitt, Opoku, Hultman, Abratt, & Spyropoulou (2007) were the first to expand Aaker’s (1997) five dimensions into 833 items dictionary known as the first BP dictionary. This dictionary assisted Pitt et al. (2007) in analysing the tourism countries’ website BP from digital textual data, since then Pitt et al.’s (2007) BP lexical approach has been extended by other studies to analyse their brands from digital texts(Paschen, Pitt, Kietzmann, Dabirian, & Farshid, 2017; Ranfagni, Crawford Camiciottoli, & Faraoni, 2016). Even though Pitt et al. 's (2007) BP dictionary assisted in the analysis of BP from digital texts, academics explored that the 833 items did not allow prominent items to specific brands to be included in the analysis (Papania et al., 2008). Thus, in a study aimed to explore the BP of World Heritage Sites (WHSs), Four Thesaurus BP dictionaries were developed in order to aid in including items prominent to WHSs to be included(Hassan, Zerva, & Aulet, 2021). The 5, 571 non-redundant items of these dictionaries are an expansion of Aaker’s (1997) dimensions namely; Competence, Excitement, Ruggedness, Sincerity and Sophistication. In contrast to the construction of Pitt et al.’s (2007) dictionary established by using Encyclopedia Britannica’s online Thesaurus, the Four Thesaurus Dictionaries are constructed by four online thesaurus dictionaries that categorize the word due to their similarity. The technique of categories allowed the construction of the Four Thesaurus BP dictionaries and assisted in categories of words under Aaker’s five dimensions. These Four Thesaurus dictionaries were part of a method that assisted in identifying the BP dictionary of WHSs as a categories dictionary (Hassan et al., 2021). Furthermore, these Four Thesaurus Dictionaries items are validated as behavioural items by the use of available psychology dictionaries (Allport & Odbert, 1936), providing the Updated Four Thesaurus Dictionaries including 2, 643 unique items. Hence the use of these Four Thesaurus Dictionaries may be useful in defining the BP categories for brands or product categories (Hassan et al., 2021) Mon, 21 Jun 2021 00:00:00 GMT http://hdl.handle.net/10256/21254 2021-06-21T00:00:00Z Relación de los factores identificados, clasificados según los dos ejes: conceptual (columnas) y origen (filas) [material complementari] http://hdl.handle.net/10256/21166 Relación de los factores identificados, clasificados según los dos ejes: conceptual (columnas) y origen (filas) [material complementari] Cos del Cacho, Adrià; Llausàs i Pascual, Albert Summary table with the relationship of the factors identified by the research, classified according to the two axes: conceptual (columns) and origin (rows). A total of 55 factors are pointed out that, according to the scientific literature, can influence the degree of adaptive action in the face of the effects of climate change by administrations at the local scale; Tabla de síntesis con la relación de los factores identificados por la investigación, clasificados según los dos ejes: conceptual (columnas) y origen (filas). Se apunta un total de 55 factores que, según la literatura científica, pueden influir sobre el grado de acción adaptativa ante los efectos del cambio climático por parte de administraciones a la escala local; Taula de síntesi amb la relació dels factors identificats per la investigació, classificats segons els dos eixos: conceptual (columnes) i origen (files). S'hi apunten un total de 55 factors que, segons la literatura científica, poden influir sobre el grau d'acció adaptativa davant dels efectes del canvi climàtic per part d'administracions a l'escala local Material complementari associat amb l'informe: Cos del Cacho, A., Llausàs i Pascual, A. & Ribas Palom, A. (2021). Revisión sistemática de factores que determinan la adopción de medidas de adaptación territorial ante los efectos del cambio climático a escala local. Girona: Universitat. Disponible a: http://hdl.handle.net/10256/23269; Dades recollides entre: 2021-05-01 a 2021-05-31 Tue, 07 Jun 2022 00:00:00 GMT http://hdl.handle.net/10256/21166 2022-06-07T00:00:00Z Gemstone networks in the Roman Empire, according to Pliny the Elder's vision http://hdl.handle.net/10256/21052 Gemstone networks in the Roman Empire, according to Pliny the Elder's vision Pérez González, Jordi The data in general are gemstones consumed in Roman markets and featured in book 37 of Pliny's Natural History. The data are the result of cleaning processes of the data. These cleaned and processed data have served to elaborate the graphs of networks of precious stones in the Roman Empire, according to the vision of Pliny the Elder Files in .gdf / .gephi (which can be read by GEPHI) to obtain the representation of a network where meeting places of objects are associated with their places of origin. The Python program represents the network for a given time interval. The mission of this text is to make the routines easy for an unfamiliar user. Databases usually require a standardization before being able to run a program on them, since the program has been programmed to receive the data in a specific way. The objective of the program is to filter certain years from a given database and generate the network between stamps and discovery sites. The program in question is called network-provinces.py and is written in Python 2.7. NOMENCLATURE ** JPG Gems Vistorian Figures 1-2 EG = Egypt ALL = all ** JPG Gems Vistorian Figures 3-4 BLN = Berlin Museum JPGM = J. Paul Getty Museum XTN= Colonia Ulpia Traiana (Xanten) BOL= The Archaeological Civic Museum of Bologna VNZ = Venice National Archaeological Museum LNI = Luni UDN = Udine Museum VLC = University of Valencia GAU = Gaul BAR = Bari Museum FILES: ** JPG Gems Vistorian Figures 1-2 ** JPG Gems Vistorian Figures 3-4 ** GEMAS procedencia tabla ** gemmes.gdf ** gemmes.png ** Gems.py ** io_functions.py Wed, 25 May 2022 00:00:00 GMT http://hdl.handle.net/10256/21052 2022-05-25T00:00:00Z Una actividad de comprensión lectora y de modelización matemàtica en educación primaria con datos auténticos de la COVID-19 http://hdl.handle.net/10256/20529 Una actividad de comprensión lectora y de modelización matemàtica en educación primaria con datos auténticos de la COVID-19 Trelles Zambrano, César Augusto; Toalongo Guamba, Ximena; Alsina, Àngel Activitat didàctica de comprensió lectora i de modelització matemàtica per alumnes de sisè curs d'educació primària (11-12 anys). L'activitat consisteix en dues pràctiques: una, de comprensió lectora d'un article de premsa relacionat amb la COVID-19, limitada en respondre quatre preguntes de comprensió que es formulen sobre el text, i una segona, basada en una activitat de modelització matemàtica, on es planteja una situació fictícia (el cas de Catalunya), però treballant amb dades reals sobre la COVID-19. Els alumnes han d'establir un mètode per pronosticar quin serà el nombre de casos contagiats i de defuncions a Catalunya a finals de juny, a partir de les dades reals sobre la COVID-19 a Catalunya des del 24-02-2020 al 03-06-2020, recollides en una taula. L' activitat persegueix objectius d'ensenyament-aprenentatge Material complementari de l'article publicat a Enseñanza de las ciencias: revista de investigación y experiencias didácticas, 2022, vol. 40, núm. 2, p. 193-213. DOI https://doi.org/10.5565/rev/ensciencias.3472 Wed, 02 Feb 2022 00:00:00 GMT http://hdl.handle.net/10256/20529 2022-02-02T00:00:00Z