http://hdl.handle.net/10256/134 2025-05-12T22:50:08Z 2025-05-12T22:50:08Z Martínez Garcia, Esther Prats Planagumà, Lluís Barceló Rado, María Antonia http://hdl.handle.net/10256/7157 2015-11-12T12:37:32Z 2004-08-01T00:00:00Z

El perfil de l'usuari dels vols de baix cost de l'aeroport de Girona: període: març-maig-juny 2004 Martínez Garcia, Esther; Prats Planagumà, Lluís; Barceló Rado, María Antonia L'important augment dels anomenats "vols de baix cost" que s'està experimentant a Espanya i a Catalunya en particular, i concretament a l'aeroport de Girona, va motivar que l'any 2003 realitzéssim, per encàrrec i iniciativa del Patronat de Turisme Costa Brava - Girona, un estudi per determinar quines eren les característiques dels viatgers i els viatges que realitzaven els usuaris d'aquests vols "de baix cost" a l'aeroport de Girona (E. Martínez, L. Prats i A. Barceló, Estudi de la utilització de l'aeroport de Girona: Perfil de l'usuari dels vols de baix cost i la seva àrea d'influència, novembre de 2003, Universitat de Girona, MIMEO). L'esmentat estudi es basà en enquestes realitzades a una mostra de passatgers dels mesos de juliol i setembre de 2003, corresponents a temporada alta turística. El present estudi n'és una continuació, basat en enquestes realitzades els mesos de març, maig i juny de 2004, corresponent a temporada turística no-alta. A partir dels resultats obtinguts en ambdós estudis, realitzem també una anàlisi comparativa dels principals trets distintius obtinguts en ambdues mostres. L'estudi s'estructura en tres grans blocs, dividits en apartats. El primer bloc correspon a aquesta introducció i metodologia; el segon inclou els apartats 2.1 a 2.6, on es mostren els resultats obtinguts de la mostra de viatgers del present any 2004, quant a les característiques personals dels viatgers, dels seus viatges i estada, la forma de contractació de serveis, i el grau de satisfacció. El tercer i últim bloc realitza una anàlisi comparativa dels trets principals obtinguts en la mostra de l'any 2003 i en la mostra de l'any 2004

2004-08-01T00:00:00Z Callado Muñoz, Francisco J. Utrero González, Natalia http://hdl.handle.net/10256/289 2012-06-28T12:30:36Z 2006-01-01T00:00:00Z

Does it pay to be socially responsible? Evidence from spanish retail banking sector Callado Muñoz, Francisco J.; Utrero González, Natalia This paper presents a theoretical and empirical analysis of strategic competition in retail banking when some of the financial firms are non-profit organisations that invest in social activities. Banking literature about competition is fairly large, but the strategic interaction between profit maximizing and non profit maximizers has not been extensively analysed except for Purroy and Salas (1999). In this paper, a completely different approach is taken. An adaptation of Hotelling’s two stage model of spatial competition is developed to take into account consumer perceptions respect to the two different types of financial institutions. The empirical analysis confirms that consumers take into account other features different from the price, such as social contribution or closer service to make a deposit or mortgage decision. These conclusions are of interest in the debate about a firm’s social or ethical activities. It is shown that if consumers value social activities, firms can improv

2006-01-01T00:00:00Z Arbussà i Reixach, Anna Coenders, Germà http://hdl.handle.net/10256/288 2012-06-28T12:30:36Z 2005-07-01T00:00:00Z

Innovation strategies in the presence of technology markets: evidence from spanish innovative firms Arbussà i Reixach, Anna; Coenders, Germà The development of markets for technology has eased the acquisition of technology and reshaped the innovation strategies of firms that we classify as producers of innovations or as imitators. Innovative activities of firms include research, acquisition of technology and downstream activities. Within an industry, firms producing innovations tend to conduct more research and downstream activities than those imitating innovations. Acquisition of technology is equally important for both. To implement innovation strategies, firms producing innovations require both the capability to scan the external environment for technology and the capability to integrate new technology. Firms producing innovations require both, while firms imitating innovations require scan capabilities only

2005-07-01T00:00:00Z Ballester González, Ramon http://hdl.handle.net/10256/287 2014-09-01T11:20:09Z 2005-06-01T00:00:00Z

European employment strategy and spanish labour market policies Ballester González, Ramon The paper aim is to analyse the influence of the European Employment Strategy (EES)in the implementation of the Spanish labour market policies. The first part of the paper describes the evolution and content of the EES. In the second one, the definition of activation is also explained. In addition to that, the ways how the EES develops and promotes active labour market policies are examined. The evolution of labour market policies in Spain and the current configuration of both active and passive policies are studied in the next three chapters. In these parts, the paper investigates to which extent the provisions of the EES have been implemented in Spain. The paper shows that: i) activation has been rising in the European countries since the implementation of the EES; ii) this fact has also happened in relative terms (comparing the evolution of active to passive policies); iii) Spain has been one of the countries which has led these processes; iv) the EES seems to have been influencing

2005-06-01T00:00:00Z